Where: Diddly Squat Farm, Oxfordshire
When: 10th–11th June 2026
Stand: #1118 (Crop Protection & Nutrition Area)
What’s on the stand:
- Full range of organic & organo-mineral fertilisers
- Expert advice on soil health, yields & regenerative systems
- NEW product insights and tailored recommendations.
Show Offer
Exclusive show discount on all orders placed at the event.
Prize Draw
Win a 2-night Castle break in County Down, Northern Ireland + private tour of the SoilWorx plant.
‘Clarkson’s Farm’ fans will know the story well. Before Jeremy Clarkson bought Curdle Hill Farm in 2008, it was part of a larger estate and farmed by a contractor growing a steady rotation of barley, rapeseed and wheat. Clarkson famously renamed it “Diddly Squat” due to its lack of productivity.
Over four seasons, he’s come to understand what many farmers already know: soil health underpins everything. His shift toward regenerative farming — reducing chemical inputs and improving soil biology — reflects a wider move toward more sustainable, soil-friendly systems.
That’s why we’re especially excited to be joining Jeremy (and over 25,000 farmers and industry professionals) at Cereals 2026.
Come and see us at Stand #1118, where we’ll be showcasing our full range and talking all things soil health, crop performance and long-term productivity. Whether you’re exploring regenerative practices or looking to improve margins, we’re here for a practical, no-nonsense conversation.
We’ll also be part of the BASIS trail at Cereals, so visitors can collect CPD points while visiting the stand and learning more about practical approaches to soil health and nutrition.
Watch this space!
You can enter our competition to win a 2-night stay in beautiful County Down, Northern Ireland — including a behind-the-scenes tour of the SoilWorx plant. Stay tuned for the full details, coming soon!
We look forward to seeing you at Cereals. And who knows — maybe in County Down too.

